BUS 5200 - Introduction to Management and Marketing

Institution:

Hawaii Pacific University

Subject:

Description:

A general introduction to managerial process, business functions, fundamental marketing principles and policies. The first half of the course will focus on marketing functions and integration of marketing with other activities of the business enterprise. In the second part the focus will be on management activities. Pre: Pregraduate standing

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.hpu.edu

Phone Number:

(808) 544-0200

Regional Accreditation:

Western Association of Schools and Colleges

Calendar System:

Semester

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