COM 255 - Introduction to Mass Communication

Institution:

Greenville University

Subject:

Description:

The course examines the historical development, functions, and structures of the primary mass media: books, magazines, newspapers, recorded music, motion pictures, radio, television, and the internet. The course also looks at how such fields as journalism, public relations, and advertising use mass media to accomplish their ends. (Offered fall semester of odd calendar years.)

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.greenville.edu

Phone Number:

(618) 664-2800

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Four-one-four plan

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