B 446 - Consumer Behavior and Customer Service

Institution:

Brigham Young University-Idaho

Subject:

Description:

Fee: $12.00 Prerequisite: B 301, 321, 341 361 with C- or higher and acceptance to Business Management Integrated Emphasis program. Apply online on the Business Management homepage. Explores how the consumer's culture and psychological make-up affect buying decisions. (Fall, Winter, Spring)

Credits:

2.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.byui.edu

Phone Number:

(208) 496-1411

Regional Accreditation:

Northwest Commission on Colleges and Universities

Calendar System:

Semester

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