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Institution:
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St. Thomas Aquinas College
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Subject:
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Description:
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A three credit marketing elective which introduces students to using the internet as a marketing communications medium. The course will focus on understanding and using this medium for marketing communciations functions, and will include evaluating current sites, developing skills for writing web pages, and working to develop a business internet marketing strategy and site. Prerequisite: MKT 102
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Credits:
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3.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(845) 398-4000
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Regional Accreditation:
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Middle States Association of Colleges and Schools
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Calendar System:
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Semester
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