BU 442 - Comparative and International Marketing

Institution:
Cazenovia College (Closed 2023)
Subject:
Description:
This course covers issues in world trade as applied to consumer products, and international sales and manufacturing practices. Students acquire awareness of the environmental and managerial aspects of U.S. and foreign export and import markets. Required prerequisites: BU 120 Principles of Marketing and HG 335 International Trade and Economics.
Credits:
3.00
Credit Hours:
Prerequisites:
Corequisites:
Exclusions:
Level:
Instructional Type:
Lecture
Notes:
Additional Information:
Historical Version(s):
Institution Website:
Phone Number:
(800) 654-3210
Regional Accreditation:
Middle States Association of Colleges and Schools
Calendar System:
Semester

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