BUS 337 - International Marketing

Institution:

University of Maine at Farmington

Subject:

Description:

An intermediate course of institutions, functions, policies, and practices in international markets. Global, multinational aspects of business enterprises and their effects on marketing problems and management are analyzed. Choice of entry strategies for international markets, analysis of international competition at home and abroad and the development of global marketing strategies are addressed as well. Prerequisite(s): BUS 220 and ECO 110s, or permission of instructor. Every three years. Credit: 4

Credits:

4.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.umf.maine.edu

Phone Number:

(207) 778-7000

Regional Accreditation:

New England Association of Schools and Colleges

Calendar System:

Semester

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