MPCS 415 - Persuasion

Institution:
Samford University
Subject:
Description:
Analysis of persuasion as a decision-making tool in a democratic society. Various theories of persuasion are analyzed with attention given to factors such as attention, perception, needs, values, credibility, winning belief, and ethics. Prereq: MPCS 215 or permission of the instructor. (Formerly MCCS 415)
Credits:
3.00
Credit Hours:
Prerequisites:
Corequisites:
Exclusions:
Level:
Instructional Type:
Lecture
Notes:
Additional Information:
Historical Version(s):
Institution Website:
Phone Number:
(205) 726-2011
Regional Accreditation:
Southern Association of Colleges and Schools
Calendar System:
Four-one-four plan

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