television 40-3229 - The Business of Broadcasting

Institution:

Columbia College-Chicago

Subject:

Description:

This course is planned for undergraduates in Television and graduate students in Management. Course provides the historical background of the television business, including the launch of the industry in the 1940s, the establishment of the regulatory system, the operational structure of stations and networks, the development of cable and satellite broadcasting, and the programming policies and strategies of the present broadcasting industry. The class is intended to provide a road map to the business practices and methods of operation of broadcasting entities at the beginning and at the end of the 20th century. 3 CREDI TS

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.colum.edu

Phone Number:

(312) 663-1600

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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