PMBA 355 - Strategic Management

Institution:

Golden Gate University-San Francisco

Subject:

Description:

Covers the development and implementation of strategies for gaining competitive advantage in a global economy. You will consider the strategic problems encountered by top-level managers in a competitive global market from an integrated perspective. You will learn varied approaches to analyzing strategic situations, developing a competitive strategy and managing policies to implement these strategies including: controlling organization-wide policies, leading organizational change and the allocation and leverage of resources. You will consider such emerging topics as global strategy, competitive dynamics, technologybased competition, business-governmental relationships, corporate social responsibility, ethics, environmental and cooperative strategy.

Credits:

4.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.ggu.edu

Phone Number:

(415) 442-7800

Regional Accreditation:

Western Association of Schools and Colleges

Calendar System:

Trimester

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