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Institution:
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Golden Gate University-San Francisco
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Subject:
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Description:
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Reviews the global market by analyzing the economic structure of various regions, their resource base, trade patterns and capital flows. Focuses on the role of multinational corporations (MNCs) in the international economy, and on the changing economic and political constraints within which MNCs operate. Examines the major issues facing MNCs such as product development, organizational structure, operations management and global marketing strategies. A parallel practice will be the integration of this course material into the strategic planning project and the international case analysis.
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Credits:
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1.00 - 4.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(415) 442-7800
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Regional Accreditation:
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Western Association of Schools and Colleges
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Calendar System:
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Trimester
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