MRKT 301 - Principles of Marketing

Institution:

Dickinson State University

Subject:

Description:

Examination of domestic and global environments and understanding of the elements of marketing strategy, including target marketing, marketing research, organizational and consumer buying behavior, product, promotion, pricing, and distribution fundamentals Prerequisite: ACCT 201 - Elements of Accounting II and ECON 202-Principles of Macro-Economics, or by permission of course instructor Business Administration majors must complete all Level 1 courses with a "C" orbetter Fall, Spring

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.dickinsonstate.edu

Phone Number:

(701) 483-2507

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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