BADM 476 - Marketing Research

Institution:

University of South Dakota

Subject:

Description:

This course provides an in-depth study of the primary methodologies of marketing research. Emphasis is placed on collecting, analyzing, interpreting and presenting information for the purpose of reducing uncertainty surrounding marketing and management decisions. Prerequisites and Corequisites Course prerequisites: BADM 370 and 220 or MATH/STAT 281 Credits: 3

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

WWW.USD.EDU

Phone Number:

(605) 677-5301

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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