BLAW 473 - Marketing Law

Institution:

Loyola Marymount University

Subject:

Description:

3 Semester Hours This course focuses on the various legal constraints, problems, and ramifi cations that should be recognized and addressed by marketers during decision-making processes. This will explore the legal interaction of the marketer and the customer in the development of product, promotion, pricing, and distribution plans. Prerequisites: BLAW 205 and MRKT 365.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.lmu.edu

Phone Number:

(310) 338-2700

Regional Accreditation:

Western Association of Schools and Colleges

Calendar System:

Semester

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