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Institution:
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Calvin University
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Subject:
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Description:
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F and S. How and why organizations use advertising and public relations to influence various publics. The course emphasizes the historical development of advertising and public relations, as well as current issues in these industries.
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Credits:
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3.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(616) 526-6000
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Regional Accreditation:
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North Central Association of Colleges and Schools
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Calendar System:
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Four-one-four plan
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