FTV 420 - Producing Commercials

Institution:

University of Massachusetts Global (formerly Brandman University)

Subject:

Description:

Prerequisite, FTV 130. Advertising theory, audience research, and strategic message development come together in producing commercials. The course explores the effective use of visual storytelling in the production of television commercials. Fee: $300. (Offered spring semester.) 3 credits.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.brandman.edu/

Phone Number:

(949) 341-9800

Regional Accreditation:

Western Association of Schools and Colleges

Calendar System:

Trimester

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