BUS 4990 - Senior Seminar in Business Strategy

Institution:

Aurora University

Subject:

Description:

3 semester hours A capstone course for those majoring in business administration, accounting, marketing, or business management and innovation. In the course, students test and further develop both knowledge and skills by being cast in the role of top executives for a major company. In that role, students must analyze the industry in which they are operating and develop an implementable and winning strategy for the company they represent. It is a highly challenging semester-long project, and requires students to deal with a complicated real-world situation. Students work in cross-functional teams of three or four members each, draw on the range of knowledge they have accumulated, and use major analytical and quantitative tools they have developed. At the conclusion of the semester, students present detailed reports of their findings and recommendations. In addition to thorough written reports, students make formal presentations as if they were presenting to senior management. (Fall and Spring) Prerequisites: BUS2300, BUS3200, BUS3400.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.aurora.edu

Phone Number:

(630) 892-6431

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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