BUS 3360 - Sales Management

Institution:

Aurora University

Subject:

Description:

3 semester hours To effectivelymanage a sales force, three processes need to be taken into account. These include the formulation of a strategic sales program, the implementation of the formulated sales program, and specific evaluation, control and measurement of sales performance. Sales managers are responsible for taking into account a variety of issues that affect the overall performance of their sales teams. The issues can include the business environment their company and sales people work within, the perceptions of work roles of the sales force, developing aptitude, skill, and motivational levels of the sales force. Prerequisite: BUS2300.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.aurora.edu

Phone Number:

(630) 892-6431

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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