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Institution:
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Aurora University
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Subject:
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Description:
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3 semester hours This course examines the "rules of the game" in international business and theirimpact on the strategies and operations of multinational firms. Divergent political, economic, social institutions across countries, and key international institutions of trade and investment, (e.g., WTO and NAFTA), will be studied. The objective of this scrutiny is to understand how the global and national business environments affect critical business decisions such as global functional strategies, global opportunity analysis, market(s) selection, market entry and timing, choice of production site for global sourcing, and organizational implications. Students learn to develop global marketing and management strategies, paying attention to their implementation through organizational innovations such as fostering a global mindset within the organization and using global strategic alliances. (Fall and Spring) Prerequisites: BUS2300, BUS3200, ECN2020.
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Credits:
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3.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(630) 892-6431
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Regional Accreditation:
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North Central Association of Colleges and Schools
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Calendar System:
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Semester
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