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Institution:
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Upper Iowa University
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Subject:
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Description:
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This course provides an introduction to the recruitment, training, motivation and management of a sales force. Included is an introduction to basic personal selling techniques. Emphasis is placed on sales as an integral element of the promotional mix. Prerequisites: Junior status, BA 208 and BA 210.
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Credits:
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3.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(563) 425-5200
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Regional Accreditation:
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North Central Association of Colleges and Schools
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Calendar System:
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Semester
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