BA 315 - Sales Management

Institution:
Upper Iowa University
Subject:
Description:
This course provides an introduction to the recruitment, training, motivation and management of a sales force. Included is an introduction to basic personal selling techniques. Emphasis is placed on sales as an integral element of the promotional mix. Prerequisites: Junior status, BA 208 and BA 210.
Credits:
3.00
Credit Hours:
Prerequisites:
Corequisites:
Exclusions:
Level:
Instructional Type:
Lecture
Notes:
Additional Information:
Historical Version(s):
Institution Website:
Phone Number:
(563) 425-5200
Regional Accreditation:
North Central Association of Colleges and Schools
Calendar System:
Semester

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