RETAILING 313 - Retail Management II

Institution:

University of Bridgeport

Subject:

Description:

A study of the management decisions faced by the retail executive in today's marketplace. Topics include locations, retail store layout, security, the customer service mix, retail credit arrangements and their cost-benefit relationships. Human resource concerns include recruitment, personnel changes, retraining and layoffs; employee benefits and their impact on both morale and budgets. Students research in-depth one of the ten top international retailers for practical solutions to a profitable retail environment. Prerequisite: Retailing 213, Retailing 201, and Marketing 305; junior and seniors majors only. May not be taken same semester as Fashion Merchandising 270. 3 semester hours

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.bridgeport.edu

Phone Number:

(203) 576-4000

Regional Accreditation:

New England Association of Schools and Colleges

Calendar System:

Semester

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