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Institution:
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Regis University
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Subject:
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Description:
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Studies the history, purpose and processes of public relations. Examines public relations tools and practices, ranging from preparing and conducting a public relations program, setting up a news conference, establishing and running a speaker bureau, designing and producing a brochure and editing an employee newsletter. RC Prerequisite(s): BA 420 for Business Students. SPS Prerequisite(s): None. Cross listing(s): BA 416.
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Credits:
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3.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(800) 388-2366 ext 2111
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Regional Accreditation:
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North Central Association of Colleges and Schools
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Calendar System:
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Semester
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