BA 428 - International Marketing

Institution:

Regis University

Subject:

Description:

Examines the scope and challenge of marketing goods and services in foreign countries; and the cultural, legal, political, geographic, technological and economic influences on international marketing. Includes establishing markets, market research, distribution channels, export processes and marketing strategies. Additional Prerequisite(s): Junior standing. Prerequisite(s): BA 420;

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.regis.edu/

Phone Number:

(800) 388-2366 ext 2111

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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