MKT 331 - Principles of Marketing

Institution:

Quincy University

Subject:

Description:

Credit Hours: 3 Primarily concerned with micromarketing: seeing marketing from a manager's viewpoint. The marketing concept is stressed with emphasis on strategy, planning, determining the marketing mix and behavior of target markets. Recommendation(s): MGT 300

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.quincy.edu

Phone Number:

(217) 222-8020

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

The Course Profile information is provided and updated by third parties including the respective institutions. While the institutions are able to update their information at any time, the information is not independently validated, and no party associated with this website can accept responsibility for its accuracy.