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Institution:
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University of St Francis
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Subject:
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Description:
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studies how companies identify customer needs and influence customers to buy the firm's products or services. Topics covered include identifying marketing opportunities, developing marketing plans and implementing and controlling marketing strategies. Prerequisite: MKTG 175 and junior senior standing.
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Credits:
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3.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(815) 740-3360
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Regional Accreditation:
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North Central Association of Colleges and Schools
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Calendar System:
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Semester
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