BUS 125 - Marketing and Management Behavior

Institution:

University of Redlands

Subject:

Description:

May Term (3 credits). Fundamentals of behavior explored via cultural history. Two lenses, one historical and one psychological, are used to explore the development of consumerism in America. These lenses provide students with a behavioral understanding of the historical beginning of corporate America. NU and EV only.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.redlands.edu

Phone Number:

(909) 793-2121

Regional Accreditation:

Western Association of Schools and Colleges

Calendar System:

Four-one-four plan

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