BA 3534 - Personal Selling and Sales Management

Institution:

Transylvania University

Subject:

Description:

Principles and practices of personal selling and sales management including selling as a profession, preparation and the process of relationship selling, careers in selling, and managing the salesperson individually and as part of a sales force. Prerequisite: BA 3014 and 3024.

Credits:

4.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.transy.edu

Phone Number:

(859) 233-8300

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Four-one-four plan

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