BUA 326 - Contemporary Marketing

Institution:

Georgetown College

Subject:

Description:

Current techniques of marketing including electronic commerce; addresses fundamental problems in producing, pricing, distributing and purchasing a product. Prerequisites: BUA 211, ECO 221, ECO 223, ENG 112, and either COMM 115 or demonstrated Power Point proficiency. Fall and Spring

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.georgetowncollege.edu

Phone Number:

(502) 863-8000

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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