MRKT 341 - Promotions Management

Institution:

Evangel University

Subject:

Description:

Examines the management of the promotional mix of the company. Includes a study of the marketing subsystem used to inform and persuade both present and potential customers. Prerequisite: MRKT 239.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.evangel.edu

Phone Number:

(417) 865-2811

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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