BA 437 - International Marketing

Institution:

Husson University

Subject:

Description:

Description: The basics of international marketing will be taught including the foundations of culture, cultural understanding, business customs and practices in global marketing, assessing global markets, and developing international marketing strategy. Prerequisites: BA321 Credit Hours: 3 CR.HR.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.husson.edu

Phone Number:

(207) 941-7000

Regional Accreditation:

New England Association of Schools and Colleges

Calendar System:

Semester

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