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Institution:
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Husson University
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Subject:
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Description:
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Description: The purpose of this course is to provide students with an understanding of the fundamentals of successful retail operations. Topics included are the market concept in retailing, factors of area and market analysis, and aspects of organizational structure, layout, and personnel planning. Also covered are methods of pricing, merchandising planning, inventory, expense control and sales promotion techniques. Prerequisites: BA321 Credit Hours: 3 CR.HR.
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Credits:
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3.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(207) 941-7000
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Regional Accreditation:
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New England Association of Schools and Colleges
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Calendar System:
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Semester
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