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Institution:
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St. Francis College
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Subject:
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Description:
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This course integrates the primary business functions of marketing and finance with the advances made through computers and information technology. Topics include Internet marketing, business-to-business commerce, business-to-consumer commerce, distribution, and tracking channels. Students prepare an e-commerce business plan that includes pro-forma financial statements. Prerequisites: IT 203 or MKT 340. 3 credits. Offered every semester; day and evening.
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Credits:
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3.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(718) 522-2300
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Regional Accreditation:
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Middle States Association of Colleges and Schools
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Calendar System:
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Semester
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