COM 302 - Persuasion

Institution:

St. Francis College

Subject:

Description:

An intermediate keystone course, COM 302 studies classic and current persuasive theory as applied to advertising, public relations, law, politics, and media campaigns. This course emphasizes analysis of messages and their rhetorical and psychological structure, while also teaching tactics and strategies through applied example. Uses and abuses of persuasive methods are considered as well as the impact of media developments on modern communications and traditional thought processes. Prerequisite: COM 203. 3 credits. Every semester; day and evening.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.sfc.edu

Phone Number:

(718) 522-2300

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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