BSAD 316 - Principles of Marketing

Institution:

Rockford University

Subject:

Description:

Fundamental concepts and problems of marketing within the economic, political, business and social environments, stressing essential areas in the formation of marketing strategies and a systematic approach to problem-solving and decision-making within the total marketing environment. PRQ: ECON 101. Scheduled: Fall, spring, and summer, yearly. Meets: NO.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.rockford.edu

Phone Number:

(815) 226-4186

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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