PR 380 - Public Relations Writing

Institution:

Pepperdine University

Subject:

Description:

An introduction to writing for the public relations profession, with special attention to news and persuasive writing, key message construction, writing for multiple or internal and external audiences, and social and organizational contexts. Course content also addresses standards, ethical issues, and critical thinking as part of the public relations writing process. Prerequisite: completion of PR 255 with a "C-" or better or concurrent enrollment in PR 255.

Credits:

4.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.pepperdine.edu/

Phone Number:

(310) 506-4000

Regional Accreditation:

Western Association of Schools and Colleges

Calendar System:

Semester

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