MKT 3340 - Market Promotions:Communicating with Customers

Institution:

The College of Saint Scholastica

Subject:

Description:

4 cr. Provides an in-depth exposure to market promotion. There is special emphasis on advertising and the creation of message strategy based on sound product design. Good personal selling and sales promotion actions are also addressed.

Credits:

4.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.css.edu

Phone Number:

(218) 723-6000

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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