MPA 403 - Public Relations Writing Form and Style

Institution:

Stephens College

Subject:

Description:

(3 hrs.) (Prerequisites: grade of C- or better in MCO 205 and senior standing or permission of instructor) An advanced-writing course concentrating on the forms and styles used by public relations practitioners when communicating with general and specialized audiences. Includes news releases for print and broadcast, advertising copy, speeches, film and slide presentation scripts, annual reports, newsletters, brochures, backgrounds and position papers. Offered every other year - fall semester only.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.stephens.edu

Phone Number:

(573) 442-2211

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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