COMM 4730 - Graphic Design for Corporate Identity

Institution:

Roberts Wesleyan University

Subject:

Description:

This course examines historical and modern visual communication symbols in relationship to a company's overall industry and marketplace identity. The course focuses on design processes relative to the dissemination of consistent visual information. Projects will include an identity program for a fictitious company. The course study is structured as a design studio and is aimed at exploring unique methodologies of ever-changing media marketing tools. Prerequisites/Corequisites: Prerequisite: COMM 2610 or permission of instructor. When Offered: Spring term annually. Credit Hours: 4

Credits:

4.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

WWW.Roberts.edu

Phone Number:

(585) 594-6000

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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