COMM 461 - Public Relations Case Studies Prerequisite: Comm 251 or Permission of The Instructor

Institution:

Maryville University of Saint Louis

Subject:

Communication

Description:

This advanced course concentrates on the strategies and tactics used in public relations to address a public relations problem or take advantage of a public relations opportunity. Real-life case studies are used extensively, and the burgeoning area of crisis communication is given special attention. Note: The accelerated Weekend and Evening College format of this course will be augmented by a faculty-prescribed one-credit independent learning experience.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.maryville.edu

Phone Number:

(800) 627-9855

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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