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Institution:
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St Catherine University
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Subject:
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Description:
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This course provides you with an overview of selling into managed care and other healthcare structures. It gives an overview of types of medical sales, including pharmaceutical, medical products and medical device sales. You will learn fundamentals and the structure of decision making in healthcare organizations, healthcare reimbursement, buying groups and formularies. Market influences and key trends in healthcare are examined. You will learn influence strategies for different types of decision makers in a wide range of healthcare organizations. Prerequisite with concurrency: SALE 3330. Highly recommended: ECON 2900.
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Credits:
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4.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(651) 690-6000
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Regional Accreditation:
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North Central Association of Colleges and Schools
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Calendar System:
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Four-one-four plan
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