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Institution:
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Antioch University-Midwest (Closed)
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Subject:
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Description:
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This course introduces principal concepts of entrepreneurship and small business ownership. Emphasis is placed on personal assessment of entrepreneurial readiness, evaluation of a business idea, the business start-up process, strategic marketing, surviving the early years, and financial management. The course uses lectures, discussion, in class and homework exercises, guest speakers, and case studies as methods of learning. Each student will submit a written project at the end of the course demonstrating original effort and the application of the principal concepts to a new business or an existing business where such concepts address a real business need.
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Credits:
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3.00
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Credit Hours:
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Prerequisites:
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Corequisites:
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Exclusions:
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Level:
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Instructional Type:
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Lecture
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Notes:
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Additional Information:
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Historical Version(s):
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Institution Website:
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Phone Number:
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(937) 769-1800
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Regional Accreditation:
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North Central Association of Colleges and Schools
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Calendar System:
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Quarter
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