COM 394 - Strategic Writing

Institution:

National University

Subject:

Description:

(Prerequisites: ENG 101 and COM 100, COM 103, or 220) Teaches strategic writing and presentation for traditional and new media platforms. Exposes students to creating content that meets organizational objectives, applying communication theory, and persuasion techniques. Learners develop content for advertising, PR, and corporate communications, based on formative evaluation research to prepare effective communications.

Credits:

4.50

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.nu.edu

Phone Number:

(800) 628-8648

Regional Accreditation:

Western Association of Schools and Colleges

Calendar System:

Other academic year

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