MKT 340 - International Business

Institution:

McKendree University

Subject:

Description:

This class examines how cultural and social values influence management and marketing practices throughout the world. Work related activities, norms, standards, and expectations of the U.S. are compared with those of other countries. Cross cultural business ventures are examined with particular reference to potential influences of the ventures on the cultures involved. Prerequisites: MGT 204 or MKT 205. Same as MGT 340. Each semester.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.mckendree.edu/prospective/admissions/index.aspx

Phone Number:

(618) 537-4481

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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