MKT 330 - Principles of Retailing

Institution:

McKendree University

Subject:

Description:

This course introduces the student to the basic concepts of retail store management. Topics covered include facility and financial management, staffing, location, merchandising, strategies, inventory controls, pricing, and promotion in the retail environment. Prerequisite: MKT 205. Annually, Fall.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.mckendree.edu/prospective/admissions/index.aspx

Phone Number:

(618) 537-4481

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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