BUS 443 - International Marketing Management- hrs

Institution:

University of Portland

Subject:

Description:

Applies marketing principles to the contexts of international and global business. Topics include strategies, risks, and benefits of marketing across national and cultural boundaries. Also examines consequences and ethical considerations of globalization. (Prerequisite: BUS 200. Also listed as SJP 443.)

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.up.edu

Phone Number:

(503) 943-7911

Regional Accreditation:

Northwest Commission on Colleges and Universities

Calendar System:

Semester

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