APR 431 - Political Campaign Management

Institution:

The University of Alabama

Subject:

APR-Advertising Public Relatn

Description:

3 hours. The study of communication management in the context of political campaigns. Topics include audience analysis, candidate and electoral context analysis, strategic planning and assessment, leadership and campaign management styles, and database management.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.ua.edu/

Phone Number:

(205) 348-6010

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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