MMC 4253 - Broadcast Management

Institution:

Henderson State University

Subject:

Description:

Instruction in all aspects of running the broadcast station: assembling a good media team; programming effective formats; demographically identifying and reaching listening audiences; meeting industry codes, policies, and regulations; budgeting in various size shops and markets; demonstrating leadership in broadcast management and ownership. Extensive use of broadcast professionals to share current management techniques.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.hsu.edu

Phone Number:

(870) 230-5000

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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