BUS 498 - Business Strategy

Institution:

Edgewood College

Subject:

Description:

The capstone course for the Business major that develops students' ability to craft a viable strategic plan, implement and execute strategic actions, monitor strategic performance and adjust the strategic plan as necessary. Topics include strategic vision and mission statements, external and internal environmental analysis, competitive strategies, diversification, global competition, ethics, and social responsibility. Business cases comprise a major portion of the course along with lectures, readings, and an industry and company analysis project. Students also participate in a community-based, service learning project in which they assist an organization in implementing a specific strategic activity. (Prerequisites: Business major and second-semester senior standing) (F/S)

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.edgewood.edu

Phone Number:

(608) 663-4861

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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