MKTG 480 - Marketing Strategy

Institution:

Washington Adventist University

Subject:

Description:

Prerequisite: Students must be within one semester of graduation. The basic objective of this capstone course is to integrate the collection of knowledge a marketing student will have acquired in marketing and other business courses. The course uses an analytical and decision making framework. It is assumed that students have sufficient background to deal with a variety of "marketing problems" in adecision-making environment. (Spring Semester, odd years)

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.wau.edu

Phone Number:

(301) 891-4000

Regional Accreditation:

Middle States Association of Colleges and Schools

Calendar System:

Semester

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