BUS 340 - Introduction to Entrepreneurship

Institution:

College of Our Lady of the Elms

Subject:

Description:

Are you wondering how to turn an idea for a product or service into reality? Have you ever thought you would like to take on the challenges of building your own company? Did you know that small business contributes significantly to the health of the U.S. economy? This course introduces essential ingredients of entrepreneurship through a series of hands-on projects supported by practical readings and case studies. Topics include: defining ideas that will meet the needs of future customers, planning for the business, marketing and selling, determining necessary financial resources, and leading the team. The course culminates in a business concept project that gives students experience in planning for a new product, service, or company. Prerequisite: junior or senior standing or permission of instructor.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.elms.edu

Phone Number:

(413) 594-2761

Regional Accreditation:

New England Association of Schools and Colleges

Calendar System:

Semester

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