MRK 413 - Trends in Consumer Behavior

Institution:

Crown College

Subject:

Description:

ARR This course examines the changing process of selling and buying impacted by technology and competition. It offers an examination of markets and the factors influencing market development. A thorough study of individual consumer's behavior and understanding the consumer in relation to the buying/selling process is a key component.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.crown.edu

Phone Number:

(952) 446-4100

Regional Accreditation:

North Central Association of Colleges and Schools

Calendar System:

Semester

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